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LarryPrintz.com
Portfolio
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Portfolio
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A Star Turn for Fiat’s 500e
MARKETING Larry Printz 7/5/23 MARKETING Larry Printz 7/5/23

A Star Turn for Fiat’s 500e

The marketing onslaught for the new Abarth 500e is about to begin, what does it signal for its fortunes in the U.S. market?

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This Toyota’s lack of  glamour is its glamour
TEST DRIVE Larry Printz 4/14/23 TEST DRIVE Larry Printz 4/14/23

This Toyota’s lack of glamour is its glamour

Built to serve, the 2023 Toyota Corolla Cross Hybrid is one hybrid SUV that won’t break the bank

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The Ineos Grenadier Fills a Niche Abandoned by Land Rover
TEST DRIVE Larry Printz 2/10/23 TEST DRIVE Larry Printz 2/10/23

The Ineos Grenadier Fills a Niche Abandoned by Land Rover

In an age where vehicles are increasingly computerized, a new automaker Ineos has created a new analog SUV for a digital age.

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A last call for Dodge’s hellacious gas-powered sports sedan
TEST DRIVE Larry Printz 9/9/22 TEST DRIVE Larry Printz 9/9/22

A last call for Dodge’s hellacious gas-powered sports sedan

Ten additional horsepower and design upgrades make the 2022 Dodge Charger SRT Hellcat Redeye Widebody Jailbreak the ultimate four-door SRT Hellcat.

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The rise, fall, and rise again of retro car design
DESIGN Larry Printz 1/15/21 DESIGN Larry Printz 1/15/21

The rise, fall, and rise again of retro car design

The past becomes the present when designers are inspired by an automotive brand’s past. But is it the easy way out?

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Bringing Up the Rear
DESIGN Larry Printz 1/11/21 DESIGN Larry Printz 1/11/21

Bringing Up the Rear

Why Chrysler embraced rear-wheel-drive after many automakers had embraced front-wheel drive.

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Turn-by-turntables: How drivers once got driving directions
TECHNOLOGY Larry Printz 1/6/20 TECHNOLOGY Larry Printz 1/6/20

Turn-by-turntables: How drivers once got driving directions

Long before GPS, drivers still wanted technology that could simplify the navigation process. Here’s what they used.

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2018 BMW 430i Convertible Delivers Sunshine and Good Times
REVIEW Larry Printz 3/16/18 REVIEW Larry Printz 3/16/18

2018 BMW 430i Convertible Delivers Sunshine and Good Times

As with any BMW, you'll find this to be a lively dancing partner.

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Redefining Refinement: The 2001 Cadillac DHS Sedan
TEST DRIVE Larry Printz 3/18/01 TEST DRIVE Larry Printz 3/18/01

Redefining Refinement: The 2001 Cadillac DHS Sedan

Will General Motors’ replacement for the Sedan DeVille help Cadillac return to the “Standard of the World?’

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Gerry Coker: Making His Marque
PROFILE Larry Printz 8/19/95 PROFILE Larry Printz 8/19/95

Gerry Coker: Making His Marque

Imagine being asked to design a car having never done so. Then, imagine the car you come up with is the Austin-Healey 100.

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